Concern: The message of the value of school library programs staffed by certified school librarians is not reaching all stakeholders therefore positions and programs are being eliminated.
Action Requested: Create an advocacy portal
• Update content of advocacy toolkits
• Rebrand health and wellness toolkit to advocacy
• Add an advocacy link on the AASL homepage
• Use delivery methods including social media, infographics, and branding that reach stakeholders
• Ensure content is mobile device friendly
• Create videos of various lengths (i.e. 30 seconds, 1 minute, 2 minute, 5 minutes) showcasing exemplary practices and disseminate to local and national media outlets and permit local personalization
• Create advocacy toolkit for affiliates
Status: Both the Affiliate Assembly Coordinating Team and the Affiliate Assembly body approved this concern. It was sent to the AASL Board.
